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Key factors of decision making process of medical tourists in the Czech Republic
Šebestík, Ondřej ; Karlíček, Miroslav (advisor) ; Roun, Vlastimil (referee)
This thesis analyzes parts of decision purchasing process and reveals the most important criteria for medical tourists in the Czech Republic using questionnaire research method. Survey was conducted in cooperation with clinics and medical tourism providers in the Czech Republic. Based on the research, key decision factors are costs, experience and quality of surgeon and patient's reviews of the clinic. The thesis also provides suggestions on application of results in clinic's marketing communication.
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The legal regulation of consumer protection, specifically the regulation of liability for product defects
Popeláková, Klára ; Kotoučová, Jiřina (advisor) ; Štěpánek, Petr (referee)
This bachelor's thesis deals with the question of consumer protection, specifically with the regulation of liability for product defects, eventually with liability for damage caused by the product defect. The reader will learn especially how to act when a product defect appears, then in what term he has to apply his rights or by whom and under which conditions. This topic is made clear not only by using quotations of the law but also by showing on examples and experiences. The list of most common fraud practices of sellers is also mentioned. In this thesis, you can also find some information about consumer organizations -- what is their goal or how to contact them. At the end I analyzed how well the consumers know their rights. I created a form where people could choose from more answers the right one. In my survey took part more than one hundred people.
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Consumer Contracts and possibility of withdrawal
Holeček, Václav ; Kotoučová, Jiřina (advisor) ; Vaněk, Jakub (referee)
This bachelor's thesis deals with the problematics of consumer contracts, the conception of which is relatively new in the Czech law system. The goal of this thesis is to give the reader the general idea about the principles of the consumer contracts problematics, its legal regulations and possibilities, how to defend oneself in particular situations, especially how to witdraw from the contract. The reader will learn, what actually consumer contracts are, who can be the participant of that contractual relations, then something about the legal institutes, which provide the protection to the consumer, especially we will focus on situations, when the consumer has the right to withdraw the contract. Due to the rising popularity of purchaces realized via internet is this thesis also going to devote to contracts made by the means of the communication at distance. Also contracts made out of the business premises are mentioned. In context of holidays we will mention also the contracts called time-sharing. At the end of the thesis we are to have a look at the most often types of consumer contracts, namely contract of purchase and contract for work, and how and when to withdraw from them.
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